“Globally diverse content” Jordan encapsulates The Grid in three words. Between June and December 2012 Jordan Rockerbie joined The Grid blogging team from Kelowna, British Columbia and Banff, Alberta, Canada. Now, almost two years later, he reflects on his 6 months with The Grid. He attributes some of his success and current attendance in McGill University’s urban planning program to The Grid. “I wanted to go into urban planning before starting with The Grid,” Jordan explains, “and my employer who helped me the most to get into McGill said specifically that he had Googled me and found my The Grid posts.” He recalls those early days with The Grid, when it was a mere one year old, that “seeing a few of posts show up on The Congress for the New Urbanism site was amazing!” Syndicated at the time to sites such as the Sustainable Cities Collective, The Congress for the New Urbanism and This Big City, The Grid provided “a good stepping point into the world of news blogging and journalism.” In those early days, The Grid didn’t “have a huge name for itself, which made it easy and approachable, but key partnerships ensured some professional exposure.”
Now living in Montreal, Quebec, Canada and studying full-time, Jordan anticipates the next #thegrid Twitter chat. He’s enjoyed the opportunities he’s had to take virtual meetings from Twitter chats into the “real world,” siting that during his internship with The Grid he wishes he would have leveraged his own social media presence beyond those chats. A lot has changed in the two years since Jordan moved on from The Grid. At the beginning of Jordan’s blogger adventure The Grid had a small web following of 10,000 visitors per month and an even smaller social media presence. But thanks to the more than 100 alumni that have followed in his footsteps, The Grid has made great strides in increasing its global reach, sharing local environmental news, and ensuring value-added internship opportunities. We look forward to following up with Jordan in another two years to see what adventures come after his education.
Credits: Image provided by Jordan Rockerbie and data linked to sources.