However, while the city’s plan calls for developing new urban design concepts and building new architecture, what is often missed is the impact that can be achieved from revitalizing and reviving the James River. Therefore, river revitalization is now being seen by city officials as not just a way to attract people, but a means to attract economic revitalization to the metro area.
1. A multi-functional Downtown Richmond
Previous urban planning efforts in the city have shown that having more attractions, within a major metropolitan area, can attract economic redevelopment
2. Redevelop Broad Street
3. Create Partnerships
Reviving the James River would create partnerships with neighboring jurisdictions and organizations that have the same river interests.
4. Better market for Richmond
Promoting and advertisements the James River, as a destination, could benefit both the river and the city.
5. Urban Renewal
Reviving the river can revitalize many vacant properties along the James River.
6. More Public Funding Opportunities
7. Public Use
Ultimately, having a better river will give Richmonders another entertainment venue for them to enjoy.
Why is reviving a local river so important?
Credit: Images and data linked to sources.