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2 Myths of Social Media and Social Networking for Small ...

2 Myths of Social Media and Social Networking for Small Businesses

Myth #1: Sole-Proprietorships, Small, or Medium-Sized Companies Don’t Need Social Media Sole-proprietorships, small companies, and medium-sized companies can benefit from using social media and social networking to create a buzz and branding, just like large corporations.  Social media and social networking should be an integral part of any sole-proprietorship, small, or medium-sized business and marketing

Myth #1: Sole-Proprietorships, Small, or Medium-Sized Companies Don’t Need Social Media

Sole-proprietorships, small companies, and medium-sized companies can benefit from using social media and social networking to create a buzz and branding, just like large corporations.  Social media and social networking should be an integral part of any sole-proprietorship, small, or medium-sized business and marketing plan.  With very little cost, and with a little patience, your company can use social media to boost its appearance online.  In turn, creating more business opportunities.

Myth #2: Business to Business Marketing Doesn’t Work with Social Media

Does your architecture, engineering, environmental non-profit, landscape architecture, or urban planning firm work directly with other businesses, in either the private or public sectors?  Then, you may have heard that social media or social networking is not the ideal place for business-to-business marketing.  This could not be further from the truth.  Social networking sites such as Twitter, Facebook, and Linkedin are excellent resources for architects, engineers, environmental non-profits, landscape architects, and urban planners to sell and promote their services to other businesses.

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Renée Elaine Sazcı is the Founder & CEO of The Global Grid. In June 2014 Renée moved from Istanbul, Turkey, where she'd lived for four years, to return to the beautiful city of San Francisco. She is now the Marketing & Communications Manager ...

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